A proud legacy:

General Advertising has been producing license plate frames and covers for over twenty five years. Long before that, in 1946 as plastics were just appearing on the scene, Ray Lucier began operations with one of America’s earliest injection mold machines and a manual screen print shop.

Ray’s approach was to offer a quality license plate frame which car dealer's could  proudly put their name on and concentrated on personal service. He introduced license plate frames to North American car dealers. In the late 70's his son Dave followed that same path.

Dave worked on an idea for a license plate holder and invented FlexaPlate™ a clear, virtually indestructible license plate cover with a flat surface that could be printed and universally adapted to any State. He patented his design which includes a protective edge and rear retaining tabs to eliminate bottom bolts and rattles.

Thinking outside the box:

Think of FlexaPlate™ as a print ready T-shirt or cap. Why not offer printers a quality print ready license plate holder like FlexaPlate™ that can be adapted to every State? Why not let sign and screen shops sell another item they can be proud of to existing customers?

Time for a new approach:

If you already have a vinyl cutter, screen print, thermal transfer, wide format digital, or direct to substrate equipment FlexaPlate™ is ideal for you. We supply you with a quality American made clear license plate holder that fits all 50 state license plates you print or decorate yourself... you already know how to do the rest.